Digital Technology and Management

Digitalisation without future orientation? Unthinkable!

Whether artificial intelligence, Big Data, networked systems or global markets - digital technologies are changing the way companies think, work and do business. They not only influence what is produced, but also how products and services are created, procured, marketed and applied. Behind this is the transformation of entire business models - with enormous potential for innovation!

This is exactly where the Digital Technology and Management degree programme comes in. It combines technological depth with business thinking - interdisciplinary, practical and future-orientated. You will learn to understand digital technologies, use them strategically and practice them to create real innovation.

Your curriculum is as diverse as it is challenging: computer science, data science, business administration, project management, international communication - this is where future technologies meet global business expertise.
In a world that is constantly changing, you need more than just specialised knowledge. You need flexibility, creativity, implementation skills - and the courage to create something new without losing sight of the tried and tested.

And these are exactly what will get you ahead. After graduating, you will be one of the experts that companies are urgently looking for - for the digital transformation of tomorrow!

Instead of just talking about digitalisation, big data and globalisation, at the OTH Amberg-Weiden you will experience how such topics actually work in practice.

You will work in state-of-the-art laboratories, develop your own initial research projects where innovative teaching methods are used so you actively engage with digital technologies.

From the very first semester, you can focus on specific subjects, pursue your own ideas and gain international experience - for example at summer and winter schools in Germany and abroad or through cooperation with partner universities worldwide.

You can choose to study entirely in English or switch to German from the practical semester onwards - whatever suits you and your goals.
You will receive individual support, benefit from small groups and learn from real experts from science and business.

In short: if you study Digital Technology and Management at the OTH Amberg-Weiden, you won't get dry theory, but a practical, modern and future-oriented degree programme - perfect for anyone who really wants to make a difference in the digital world!

The presentation of the study programme summarizes these highlights and describes further details of the study programme.

What is WIGCares?

WIGCares  is a one-stop student support programme in the faculty of Industrial Engineering and Healthcare and aims to support all Year One students through counseling, guidance, preparatory courses, on boarding and mentoring. A fixed team of experienced students from all Bachelor programmes assist first and second semester students (and those interested in studying in a programme at the WIG faculty) with activities and support programmes like Rent-A-Student, Study-Buddies, informational events, study groups, intercultural activities and mentoring.

We aim to make the challenging transition from your country to our country and the jump from secondary school to university easier.

Sound interesting?! Join our team!